We’re excited to officially welcome Dalhousie University’s Ancillary Services into the Impact fold. They’ve just signed on with us to construct a new creative campaign to tell the world about their conference services and rooming facilities.
For those of you not in the know just yet, Dalhousie’s Ancillary Services offers event spaces and accommodations to anyone looking to hold a conference or wedding, plus vacant rooms for travelers and event attendees looking for a place to stay when visiting the city. The school’s clean environment, friendly staff, and affordable rates paired with its extensive conference and event facilities, all just steps from downtown, makes this a surefire destination for tourists to consider.
This isn’t the first time members of our team have worked with Dalhousie. Last year our very own Brittany Leschasin led a DalCard campaign designed to increase the number of DalCard users. The campaign was a huge success, raising user engagement by 50% as well as winning Marketing Showcase Program of the Year for excellence in Campus Card Marketing Leadership at the Canadian Campus Card Workshop in 2011. The campaign also took home Best Media and Promotional Items by the National Association of Campus Card Users in 2012.
After hitting that one out of the park, we’re looking to go above and beyond once again by taking a fresh approach to their conference and accommodation services. Watch this space for more - or if you’re eager to get booking your own trip right now, check out the Dalhousie Ancillary Services website - dal.ca/stayatdal.